Ed Liebowitz
President and General Manager of Well-being, Personify Health
Ed Liebowitz, President and General Manager of Well-being at Personify Health, shares his extensive experience building digital health businesses over the past decade. He discusses why employer health needs to be proactive, what CFOs now expect from wellness vendors, and how GLP-1s are pushing employers to create proper clinical programs.
What did Ed teach us?
- 01
To truly impact employer health, companies must act before a claim is filed, focusing on proactive wellness. Waiting for claims data means you have already missed the opportunity to intervene effectively.
- 02
CFOs are now looking for clear return on investment (ROI) from wellness vendors, moving beyond just perks to demonstrate tangible results and cost savings.
- 03
GLP-1 medications are forcing employers to develop structured clinical programs to manage costs and provide effective care, highlighting a shift towards more robust health strategies.
- 04
Engaging high-risk employees requires innovative approaches, such as predictive pilot programs, which can encourage significant participation in health initiatives like MSK programs.
- 05
Artificial intelligence (AI) is already proving its value in employer health by improving key performance indicators (KPIs) through efficient data analysis and personalized interventions.
- 06
The landscape of employer health is consolidating, and platforms that can demonstrate strong evidence for their effectiveness and manage complex care needs will be the ones that succeed.
